Digital Marketing Professional with over 15 years of experience in the field.

Digital Marketing Professional with over 15 years of experience in the field.


248W 105TH ST APT#3B NEW YORK, NY 10025

Tel:: 917-817-8972

Email :

Carrer Highlights

  • Web Marketing consultant, CEO, Author, and Speaker. As an online marketing professional, I teach my clients how to launch and market their online business.

  •   Author of the book, written in Spanish, Tu Negocio Online: ¡Hecho Facil!, a step-by-step guide on how to start an online business while keeping family a #1 priority. Published by Penguin-Ramdon House . Book is translated in English.

  •  Founder and CEO of Fab Necessities, LLC. The company manufactures, sells and has promoted the brand NoseSecret for over 10 years. NoseSecret has been featured on The Today Show of NBC TV and it has been mentioned by a large number of influencers, including Michelle Phan. The brand is known worlwide.

  • Through my website, I not only share relevant information in my field but also discuss the synergy of being a mom and an entrepreneur.


CEO at Fab Necessities LLC. From May 2008 to Present NYC
Founder and creator of a niche product with over $1M in sales. At, I managed all aspects of the business, from website daily operations, marketing to advertising, PR and Social media presence, as well as customer acquisition and retention.


In charge of the daily operations of the online store
Maximizing website performance using platforms such as Bigcommerce, Shopify, Squarespace and Wordpress.
Managing Social Media branding and Marketplace performance.
Managing inventory and scheduling production with manufacturer.
Implementing new and innovative strategies to drives traffic and increase conversion rate.
Developing testing measures to increase acquisition and retention.
Creating and implementing marketing strategies to increase average order.

Digital Marketing and E-commerce consultant

Supporting small businesses in the process of creating and building their online presence for success.
Creating roadmaps for launching new brands including, manufacturing, operations, marketing, inventory, shipping and brand protection.
Performing in-depth website analysis for online business owners and developing strategies that increase traffic and conversion.
Identifying opportunities and common mistakes business owners make in the process.
Serving as a liaison between business owners and vendors to accelarate implementation.

Employment History

Dazzle LLC - Online Marketing Assitant 2000-2005 NY - Marketing Manager 2005 NJ - Digital Marketing Manager 2006 NJ


Master of Science - Digital Marketing - New York University 2004

Bachelor of Science - Mass Media Communication and Journalism

Experience managing different e-commerce platforms such as Bigcommerce, Shopify, Squarespace and Wordpress.

Other programs and softwares: Photoshop, canva, Mailchimp, Google Analytics, Google Search Console , Adwords, Hootsuite and Social Media outlets.

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